01The problem
Teams waste time on simple files that a machine should handle in three seconds. This is an allocation issue: the best people in a business travel team or tour operator call centre spend their time on first-level processing instead of focusing on valuable work.
M'aï changes that: it absorbs the routine workload and lets teams focus on the cases that need them.
02An orchestrator in practice
M'aï is an orchestrator connected to a booking engine. It integrates with existing tools and follows through to execution, with no gap between qualifying a request and taking action.
Understand
↗︎Qualify
↗︎Route
Manage
Enrich
↗︎Assist
↗︎Act
Trace
03The M'aï dashboard

SLA management, team workload and request status in real time.
04How it works
Understand
Analyses emails, identifies intent, travellers, files and requested actions. It also analyses tone to detect requests that need particular attention.
Qualify & Organise
Automatically categorises requests, determines priority, then assigns each request to the right team or Travel Planner based on skills, workload, schedules and absences.
Manage
Monitors SLAs in real time, anticipates breaches and reroutes requests when needed. Provides the indicators required to manage customer relationships.
Enrich
Queries back-office and customer systems to automatically retrieve traveller profiles, files, bookings and history.
Assist & Act
Produces an instant request summary and suggests actions. Connected to booking tools and the back office, it prepares or executes authorised operations: bookings, changes, cancellations and added services.
Trace
Every decision, action and intervention is recorded to ensure traceability and control.
AUTOMATIC PROCESSINGNo manual steps
INTELLIGENT ROUTINGThe right person
SLA MANAGEMENTReliable indicators
CONNECTIVITYPrepares and executes
SEAMLESS INTEGRATIONNo migration
THE TOOL FOR TRAVEL PROFESSIONALSM'aï is built with knowledge of the travel industry’s business rules, including fare conditions, supplier exceptions and file constraints, and designed to follow through to action without a gap between qualification and execution.
05Integration and deployment
↗︎Direct connection to existing email systems: Office 365, SMTP, Google.
↗︎No migration or information system rebuild.
↗︎Gradual deployment: the simplest, most profitable use cases are activated first, then coverage expands according to your priorities.
06For every travel sector
Airlines & rail operators
B2B requests and disruption incidents
Travel insurers
Insurance claims
Hoteliers
Post-stay changes and complaints
Tour operators & agencies
Quotes and cancellations
Only the nature of the request changes. Qualification, dispatch and execution work the same way.
07M'aï works with T'aï
T'aï, Travel Tech Factory’s sovereign natural-language AI: our natural-language booking engine connected to the GDS and Orchestra.
From qualification by M'aï to GDS execution by T'aï, the combination is what really changes a team’s productivity.
Discover T'aïSee how M'aï and T'aï work together
